PMA 2010 Report
Saturday 10th, March 2007
Posted by: Ralf Jurrien
Fujifilm USA, announced the Frontier 710 Digital Lab System. Part of the award-winning Frontier Series of lab systems, the Fujifilm Frontier 710 is a compact digital printer processor capable of producing up to 810 4R prints per hour. The Frontier 710 can be installed in a 14 ft2 space, offers a standard printing capacity of up to 24 inches in length, and features Fujifilm’s Image Intelligence technology. Image Intelligence automatically compensates for problematic conditions such as poor lighting, backlighting and high contrast, as well as over- or under- exposure. The Frontier 710 also offers a “one-touch” replenishing chemistry system, using Fujifilm CP-49E chemistry.
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The PMA, or Photo Marketing Association, continues a long tradition of maintaining a network of photo imaging as well as the experience and know-how of the industry. The PMA represents 20,000 members from over 100 countries, who are all active within the imaging industry. As a reflection of the changes in the market, the PMA organization has also changed and has become more diverse. Nowadays, the member group consists of representatives coming from photo retail, manufacturers, commercial photo labs, professional sports and news photography, in addition to small album print suppliers and photo processing centers. The PMA 2010 focuses on an industry which is heavily affected by the unstable situation of the global financial economy. However, whether the latter will also stand in the way of the innovation and product introductions, remains to be revealed by the PMA International Convention and Trade Show in the Anaheim Convention Center in Southern California, USA.
