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Panasonic DMC-GH1

Ilse Jurrien
PMA 2010 Report
Thursday 5th, March 2009
Posted by: Ilse Jurrien

Panasonic introduces the Lumix DMC-GH1 as a new member of the Lumix G Micro System of new generation interchangeable lens system cameras. Fully compliant with the Micro Four Thirds System standard, the Lumix G Micro System combines a downsized body with advanced functions that achieve both easy operation and comfort. The new DMC-GH1 is called a Creative HD Hybrid because it records not only high-quality photos but also high definition 1080/24p or smooth 720/60p HD (High Definition) movies in AVCHD format. Continuous AF can be used while recording movies, to further boost operating ease.

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Panasonic DMC GH1

Panasonic Lumix FS7

Posted by: Mark Peters Tuesday 3rd, March 2009

Panasonic is pleased to introduce the new 10.1-megapixel DMC-FS7 digital camera with a bright F2.8 Leica DC lens and 4x optical zoom (equivalent to 33mm to 132 mm on a 35mm film camera). The Panasonic FS series, a sister line of the world-acclaimed FX series, pursues easy and simple operation with its high-grade profile for users at every stage to enjoy taking beautiful pictures. The iA (Intelligent Auto) mode incorporated in the Panasonic DMC-FS7 comprises of four major functions, Mega O.I.S., Intelligent ISO Control, Intelligent Scene Selector and Face Detection. Mega O.I.S. suppresses hand-shake and Intelligent ISO Control prevents motion blur.

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Panasonic Lumix FS6

Posted by: Ilse Jurrien Tuesday 3rd, March 2009

Panasonic is pleased to introduce the new 8.1-megapixel DMC-FS6 digital camera with a bright F2.8 Leica DC lens and 4x optical zoom (equivalent to 33mm to 132 mm on a 35mm film camera). The Panasonic FS series, a sister line of the world-acclaimed FX series, pursues easy and simple operation with its high-grade profile for users at every stage to enjoy taking beautiful pictures. The iA (Intelligent Auto) mode incorporated in the Panasonic DMC-FS6 comprises of four major functions, Mega O.I.S., Intelligent ISO Control, Intelligent Scene Selector and Face Detection. Mega O.I.S. suppresses hand-shake and Intelligent ISO Control prevents motion blur.

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Panasonic Lumix DMC-ZS3

Posted by: Ilse Jurrien Monday 2nd, March 2009

Panasonic introduces the Lumix DMC-ZS3 as the newest member of its acclaimed TZ series. With 10.1-megapixel, a 25mm ultra-wide-angle lens and 12x optical zoom, the Lumix ZS3 (in Europe known as Lumix TZ7) is a worthy addition to a series of digital cameras that have won worldwide popularity for packing powerful zoom lenses into compact bodies. The Panasonic Lumix ZS3 is a powerhouse performer with enormous versatility. The new Panasonic camera features a Leica DC Vario-Elmar lens. Compared with previous models, it extends the power of the optical zoom from 10x to 12x and expands the wide-angle lens from 28mm to an ultra-wide 25mm while reducing both size and weight of the body, giving it the range for virtually all shooting situations.

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Panasonic Lumix DMC-TS1

Posted by: Mark Peters Monday 2nd, March 2009

Panasonic introduces the Lumix DMC-TS1, a new concept camera geared for active outdoor photography. The Panasonic TS1 (in Europe known as Lumix FT1) is shockproof, waterproof and dustproof in design with the capability to record high-definition movie in AVCHD Lite. Featuring a 28mm wide angle lens, 4.6x optical zoom and iA (Intelligent Auto) mode, this versatile digital camera lets you capture your moments no matter the intended shooting terrain. Tested with the same standards used to assess Panasonic’s acclaimed TOUGHBOOK series computers, the Lumix TS1 is waterproof to a depth of 3.0m, shockproof from falls up to 1.5m, and dust-proof - so you take this Panasonic camera to places thought not possible before.

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Panasonic Lumix DMC-FX580

Posted by: Dennis Hissink Monday 2nd, March 2009

Panasonic is pleased to announce a new touch-screen interface model for its Lumix slim and stylish FX series as a successor to the DMC-FX500. The new Panasonic DMC-FX580 (in Europe known as Lumix FX550) features a 25mm ultra-wide angle Leica DC lens with 5x optical zoom while increasing the recording image size from 10.1-megapixel to 12.1-megapixel. Popular touch-screen operation on a large, 3.0-inch LCD brings great enjoyment to the digital photography and enables easy manual operation. Panasonic's iA (Intelligent Auto) mode - a hallmark of Lumix cameras - has been further advanced in the Lumix FX580. It now offers a Face Recognition feature, an advanced Face Recognition function that recognizes individual faces, making it a kind of personal verification system in a digital camera.

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Panasonic Lumix FS15

Posted by: Dennis Hissink Monday 2nd, March 2009

Panasonic introduces the new 12.1 megapixel Panasonic DMC-FS15 camera of 29mm wide angle Leica DC lens with 5x optical zoom (equivalent to 29mm to 145 mm on a 35mm film camera) as a member of Lumix new FS series. The new FS series, a sister line of the world-acclaimed FX series, pursues easy and simple operation with its high-grade profile for users at every stage to enjoy taking beautiful pictures. Panasonic's iA (intelligent auto) mode, which makes it easy for anyone to take beautiful photos by detecting the scene and optimizing the settings, has been further enhanced for new Panasonic LUMIX FS15 to comprehend AF tracking and Intelligent Exposure functions.

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Panasonic Lumix LS85

Posted by: Mark Peters Monday 2nd, March 2009

Panasonic introduces the 8.1 megapixel Panasonic DMC-LS85 camera that runs on AA batteries featuring ultimate ease of use with iA(Intelligent Auto) mode as a successor to the LS80. Apart from AA battery operation cameras, Panasonic LUMIX LS85 boasts powerful 4x optical zoom and bright F2.8 high quality LUMIX DC VARIO lens (equivalent to 33mm to 132 mm on a 35mm film camera). The iA mode, which comprises various shooting-assist functions, has been newly incorporated in the Panasonic LS85. This mode comprises of four major functions, Mega O.I.S., Intelligent ISO Control, Intelligent Scene Selector and Face Detection. Mega O.I.S. suppresses hand-shake and Intelligent ISO Control prevents motion blur.

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The PMA, or Photo Marketing Association, continues a long tradition of maintaining a network of photo imaging as well as the experience and know-how of the industry. The PMA represents 20,000 members from over 100 countries, who are all active within the imaging industry. As a reflection of the changes in the market, the PMA organization has also changed and has become more diverse. Nowadays, the member group consists of representatives coming from photo retail, manufacturers, commercial photo labs, professional sports and news photography, in addition to small album print suppliers and photo processing centers. The PMA 2010 focuses on an industry which is heavily affected by the unstable situation of the global financial economy. However, whether the latter will also stand in the way of the innovation and product introductions, remains to be revealed by the PMA International Convention and Trade Show in the Anaheim Convention Center in Southern California, USA.






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