PMA 2010 Report
Saturday 7th, March 2009
Posted by: Dennis Hissink
Pretec, known to always be around at every consumer electronics show, brought a collection of obscure memory cards along, among which is a 100GB CompactFlash type II memory card. It so happened that I use a Nikon D3x digital SLR during photographing at the PMA 2009 in Las Vegas, and I was very curious to see if this 100GB CF working sample would function well in Nikon's flagship. Formatting was not the problem; however, the Nikon D3x camera doesn't like it at all. On its display, everything that is not supposed to blink, is blinking and I decide that this card will have to go without the D3x.
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100GB CF
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The PMA, or Photo Marketing Association, continues a long tradition of maintaining a network of photo imaging as well as the experience and know-how of the industry. The PMA represents 20,000 members from over 100 countries, who are all active within the imaging industry. As a reflection of the changes in the market, the PMA organization has also changed and has become more diverse. Nowadays, the member group consists of representatives coming from photo retail, manufacturers, commercial photo labs, professional sports and news photography, in addition to small album print suppliers and photo processing centers. The PMA 2010 focuses on an industry which is heavily affected by the unstable situation of the global financial economy. However, whether the latter will also stand in the way of the innovation and product introductions, remains to be revealed by the PMA International Convention and Trade Show in the Anaheim Convention Center in Southern California, USA.